We're a marketing agency for Salesforce consultancies. Your buyers are RevOps, IT and finance leaders choosing a partner for a platform their revenue runs on. We build implementation-intent SEO, AI search visibility and proof, and report SQLs and closed-won from your CRM.
Open ten partner sites and you'll read the same page: certified consultants, Sales Cloud, Service Cloud, end-to-end implementation, and now Data Cloud and Agentforce. Two Summit partners look identical on the AppExchange directory, so buyers fall back on tier, price or whoever their Salesforce AE named.
Many established consultancies grow on leads from Salesforce AEs and partner managers. It works until an AE changes territory, co-sell priorities move to another partner, or the partner program reorganizes. Because the tap was flowing, nobody built owned demand, so there's nothing to fall back on.
Most Salesforce buyers have lived through a painful implementation or a rescue project. Before a sales call they read your AppExchange reviews, check CSAT, and ask their AE who delivers and who oversells. A thin or stale review profile reads as a red flag.
Pardot became Marketing Cloud Account Engagement, Data Cloud got its push, and Agentforce now leads the AI agenda. Buyers arrive asking about whatever Dreamforce announced. Meanwhile deals take six to nine months through a RevOps sponsor, a platform owner and a CFO, and attribution gets lost on the way.
We have Salesforce-ecosystem results we can show you. For Synebo, Salesforce-niche SEO produced 500% more SQLs from organic and 2.73x the organic traffic, and MQL-to-SQL conversion rose from 17% to 29%. For Computools, we positioned them as the recommended Salesforce partner inside the major LLMs, and two $1M enterprise deals closed from ChatGPT within a 3-month engagement. That sits alongside 9+ years of B2B marketing for 60+ tech companies.
Our Salesforce clients didn't all start in the same place. A senior marketer picks the order for your firm based on your clouds, industries and how much you rely on AE referrals.
We measure how much of your pipeline depends on AE referrals, then position you on the industry, cloud or implementation risk you handle best. We map the RevOps sponsor, platform owner and finance approver, and set up attribution in your CRM first.
We target migration, cloud-comparison, rescue and industry searches that Salesforce's own site and the global SIs leave open. Noltic moved from brand-awareness content to this kind of lead-driving SEO, got 20 of 25 service pages into Google's top 5, and closed its first deals from organic.
Outcome-led case studies by industry and cloud, named references and a current AppExchange review profile. We also keep content moving with the roadmap, so when a buyer asks about Agentforce or Data Cloud, your site already has an answer from people who've built it.
Buyers ask ChatGPT and Perplexity for the best Salesforce partners for their industry or for a Data Cloud rollout. We get your firm onto the third-party sites those tools rely on, and tune your own pages, so it gets named. Our recommendation success rate in AI search is 80% across clients.
Paid funnels book meetings when you need pipeline this quarter or you're opening a new cloud or industry practice. Your solution architects and founders post on LinkedIn about what they see in real orgs. Everything feeds the CRM and gets tracked through the committee to closed-won.
Strategy first, channels second, sales feedback always. We measure by the qualified demand and revenue we can trace back inside the CRM.
Our founder led their marketing as Head of Marketing, running a 7-person team across SEO, demand gen, and paid, with $1M/year in marketing revenue. Re-engaged in 2026 and halved cost per MQL and SQL.
ServicesFractional CMO · SEO · Demand Generation · Paid Ads
Senior operators on every account. Never a junior pod.
Rebuilt inbound from scratch: 100% YoY SQL growth, 207% more traffic, domain rating from 12 to 45, and 141 articles shipped.
ServicesFractional CMO · SEO · Demand Generation
“We've seen a 207% increase in web traffic and our domain rating improved from 12 to 45.”
Took a referral-only firm to a real new-business engine: 5 deals and $240K revenue from Meta in a year, plus 2 to 4 SQLs/month from ChatGPT.
ServicesMeta Ads · Fractional CMO · AI Search
“Their expertise and proactiveness have impressed our team.”
Positioned them as the recommended Salesforce partner inside the major LLMs. Two $1M enterprise deals closed from ChatGPT in a 3-month engagement.
ServicesAI Search · Fractional CMO · Meta Ads
“They operated with the discipline and initiative of an internal senior marketer.”
Built the marketing function from zero (website, SEO, paid, AI search), growing monthly clicks from 166 to 2,513 and winning 3 enterprise deals.
ServicesFractional CMO · SEO · AI Search · Meta Ads
“They defined a clear marketing strategy and established our unique value proposition.”
Turned Salesforce-niche SEO into a deal channel: 2.73× traffic and MQL-to-SQL conversion up from 17% to 29%.
ServicesSEO · Content Marketing
“We have started receiving our first inbound requests.”
Restructured the marketing team and shifted to lead-driving SEO, doubling client count and growing SQLs 133% in nine months.
ServicesSEO · Fractional CMO
Switched them from brand-awareness content to lead-driving SEO. 20 of 25 service pages ranked top 5 and the first deals closed from organic.
ServicesSEO · Fractional CMO · Content Marketing
“XQL Group's marketing expertise is a hallmark of the engagement.”
Stood up SEO as a new acquisition channel: domain rating 27 to 44, 50+ leads, and 88 articles in nine months.
ServicesSEO
“Their subject matter expertise is highly impressive.”
After six months of zero results from another agency, we delivered +70% Google clicks and grew AI-assistant traffic from 10 to 154/month in three months, plus the first SQLs from SEO.
ServicesSEO · AI Search
Meta appointment funnels at scale: 466 leads and over 100 booked sales conversations from a single paid channel.
ServicesAppointment Funnels · Meta Ads
“They've brought structure, strong execution, and constant initiative.”
Set up marketing from zero: positioning, website, LinkedIn social selling, and an ABM campaign that landed four new clients fast.
ServicesFractional CMO · ABM · LinkedIn
“Their ability to combine strategic vision with hands-on execution was particularly valuable.”
Positioned a small studio in a niche AI-search category. LLMs recommend them for 2 commercial keywords, and they landed a big client within a month.
ServicesAI Search · AEO/GEO · Website
“They knew how to approach AI search practically, not just in theory.”
Recommended by every major AI assistant for 3 commercial keywords, plus a deal closed from Meta appointment funnels.
ServicesAI Search · Appointment Funnels
“What impressed us most was their deep specialization with software development companies.”
Positioned for an important commercial keyword and recommended by the major AI assistants within a single month.
ServicesAI Search · AEO/GEO
Took over marketing as their agency after an unsuccessful in-house run. GTM strategy, paid funnels, AI search, and LinkedIn delivered 75 leads and the first qualified pipeline.
ServicesFractional CMO · GTM Strategy · Appointment Funnels · AI Search
A targeted ABM campaign booked 13 conversations with ICP accounts and opened three opportunities in two months.
ServicesABM
Repositioned the agency, revamped the site, and built appointment funnels that booked qualified intro calls at just $34 each.
ServicesAppointment Funnels · Positioning · Website
A custom AI-assistant paid funnel produced 76 leads and 34 booked appointments at $123 per call with an ICP.
ServicesAppointment Funnels · Meta Ads
Meta appointment funnels delivered 35 leads at a $42 CPL and closed two deals on modest spend.
ServicesAppointment Funnels · Meta Ads
The same standard applies to every market we work in: we measure marketing by qualified demand, accepted sales conversations, and revenue traced back to marketing inside the CRM.
Thanks to XQL Group's efforts, we've seen a 207% increase in web traffic and an improvement in domain rating from 12 to 45. The team has successfully optimized our SEO strategy and gained around 160 backlinks. Overall, they're responsive and thorough in their project management.
Since working with XQL Group, our domain rating has improved from 27 to 44. In addition, we've seen a 15% increase in monthly traffic within nine months. The team completes work on time and within the agreed budget. Moreover, their subject matter expertise is highly impressive.
XQL Group's efforts have resulted in 44 leads from paid campaigns and improved web traffic from Germany by 5x. The team is responsive, quickly surfaces issues, and communicates regularly through chats and virtual meetings. Their expertise and proactiveness have impressed our team.
Organic traffic has increased by 10–15% each month, and we have started receiving our first inbound requests. XQL Group's optimization tips have also helped improve keyword rankings, and internal stakeholders are impressed with the team's collaborative approach.
XQL Group has successfully defined a clear marketing strategy and established our company's unique value proposition. The team has also helped hire critical specialists for our marketing team. They are communicative and organized, and their expertise in the tech industry is impressive.
Thanks to XQL Group's efforts, we have defined our marketing strategy and hired key developers for our website. The team has launched retargeting campaigns on LinkedIn and developed a strong content marketing strategy. XQL Group's marketing expertise is a hallmark of the engagement.
They were not just talking about AI search in theory; they knew how to approach it practically.
What impressed us most was their deep specialization in working with software development companies.
They've brought structure, strong execution, and constant initiative to improve outcomes.
They operated with the discipline and initiative of an internal senior marketer.
Their ability to combine strategic vision with hands-on execution was particularly valuable.
Their focus on results and true interest in making things work set them apart.
XQL Group's project management was exemplary.
The quality of their work is consistently high.
We build demand you own alongside the AE referrals and the AppExchange listing. That covers positioning beyond your partner tier, SEO for implementation, migration and industry searches, AI search visibility, a proof and review layer, and paid funnels for fast meetings. We track each deal through a committee cycle of six to nine months, all the way to closed-won in your CRM.
SEO on implementation and migration searches is the core, and it's where our Salesforce results are strongest. AI search comes next, since buyers ask ChatGPT for partner shortlists. Paid funnels help when you're launching a new practice or need meetings this quarter. LinkedIn from your architects builds trust with buyers who were burned by an earlier partner.
Paid funnels can book qualified meetings within weeks. SEO and AI search around implementation and migration themes usually show traction in 4 to 6 months and compound over 6 to 12, and Noltic closed its first organic deals within nine months. Implementations take a while to sign, so we report pipeline and SQLs by channel from your CRM as deals move.
We price after a scoping call. A Summit partner trying to cut AE dependence needs different work than a young firm launching a Data Cloud practice. We look at your lead sources, clouds, industries and team capacity, then send a scope with services, people and reporting. We don't quote prices before that call.
Because you don't control that flow. It slows when an AE changes territory or co-sell priorities move to another partner, and on a bad quarter that hurts. Protect the AE relationships and keep earning them. Then build SEO, AI search and paid demand next to them, so one partner manager's priorities can't decide your year.
We update positioning and content as the roadmap moves. Buyers show up asking about Agentforce, Data Cloud or the switch from Pardot to Account Engagement, and a partner still marketing last year's clouds looks behind. We plan content around Dreamforce announcements and refresh service pages when products change names.
A senior marketer owns your account and the pipeline number. Behind them sit our in-house SEO, AI search, paid and content specialists. Your consultants and architects give short interviews and check technical accuracy, because buyers who survived a bad implementation spot vague content fast.
Bring your offer, channels, and revenue goals. We'll show you where the biggest growth constraint is and what to build next.
For B2B tech companies selling complex expertise to serious buyers.
I’m Danylo, founder of XQL. For 9+ years I’ve helped B2B tech companies turn technical expertise into pipeline — 60+ clients and $30M+ in CRM-tracked revenue.
30 minutes. Bring your offer, channels, and revenue goals, and I’ll come with a read on where your biggest growth constraint is and what to build next.
