We're a marketing agency for staff augmentation companies. Your buyers are engineering and talent leaders who need a vetted person in a named seat this quarter. We build search, AI visibility and paid funnels, and report placements and account growth from your CRM.
When a seat opens, the hiring leader weighs four options at once: the internal recruiter, a marketplace like Toptal or Upwork, a full-time hire, or you. Marketing that only beats other augmentation firms misses that comparison, which comes down to speed and certainty against doing it themselves.
Anyone who's bought augmentation has a story about a "senior" who turned out mid-level, or an "available now" engineer juggling two other clients. Buyers assume you oversell until you prove otherwise, so they add heavy technical screening. That slows the deal and shows they don't trust you yet.
Embedding a contractor raises questions a managed project never does: worker classification, co-employment exposure, IP ownership, data access, and offboarding when it isn't working. Above a certain size, legal, security and HR can kill a deal the engineering manager has already said yes to.
Margins are thin and tied to utilization and bench cost, and a contract ends when the buyer's need does. The money is in landing one engineer and growing into a team. Most staffing marketing stops at first-touch lead capture and leaves expansion to chance.
Buyers have learned that "500+ engineers" often means slow, generic and whoever's free, so bench size can work against you. They look for speed to a shortlist and honest leveling. Intelvision, a staff augmentation company, came to us running on referrals only. With Meta ads, AI search and fractional CMO work, they closed 5 deals and $240K in revenue from Meta within a year at a 28.88x return on ad spend, and ChatGPT brings them 2 to 4 SQLs a month. We bring the same approach from 9+ years and 60+ B2B tech companies.
The system is built for land-and-expand: win the first seat against the recruiter, then grow the account. A senior marketer orders the work by your roles, stacks and regions.
We look at which roles and clients produce your placements, then position you on the ones you staff best and fastest. That's where you beat the recruiter and the marketplace tab. We set up CRM tracking from first touch to first placement and on to seat expansion.
We target "staff augmentation vs hiring", "staff aug vs a freelance marketplace", "how to vet an augmented engineer in a week" and role-specific searches. The big staffing platforms hold the generic terms. These bring buyers, and the site keeps job seekers on their own path.
We turn your vetting process into something a buyer can inspect, publish leveling and replacement terms, and write the classification, IP and data-access answers legal will ask for. The engineering manager gets material to forward, and the deal has what it needs for review.
Hiring leaders ask ChatGPT for "best staff augmentation companies for React" or "staff aug vs Toptal for a senior backend hire". We work to get your firm named in those answers. Across clients, we hit an 80% recommendation success rate.
Appointment funnels book meetings when you need placements now or you're opening a new role type or geography. After the first placement, account-based content and case updates for the hiring manager help one engineer turn into a team. Expansion revenue is tracked in the same CRM.
Strategy first, channels second, sales feedback always. We measure by the qualified demand and revenue we can trace back inside the CRM.
Our founder led their marketing as Head of Marketing, running a 7-person team across SEO, demand gen, and paid, with $1M/year in marketing revenue. Re-engaged in 2026 and halved cost per MQL and SQL.
ServicesFractional CMO · SEO · Demand Generation · Paid Ads
Senior operators on every account. Never a junior pod.
Rebuilt inbound from scratch: 100% YoY SQL growth, 207% more traffic, domain rating from 12 to 45, and 141 articles shipped.
ServicesFractional CMO · SEO · Demand Generation
“We've seen a 207% increase in web traffic and our domain rating improved from 12 to 45.”
Took a referral-only firm to a real new-business engine: 5 deals and $240K revenue from Meta in a year, plus 2 to 4 SQLs/month from ChatGPT.
ServicesMeta Ads · Fractional CMO · AI Search
“Their expertise and proactiveness have impressed our team.”
Positioned them as the recommended Salesforce partner inside the major LLMs. Two $1M enterprise deals closed from ChatGPT in a 3-month engagement.
ServicesAI Search · Fractional CMO · Meta Ads
“They operated with the discipline and initiative of an internal senior marketer.”
Built the marketing function from zero (website, SEO, paid, AI search), growing monthly clicks from 166 to 2,513 and winning 3 enterprise deals.
ServicesFractional CMO · SEO · AI Search · Meta Ads
“They defined a clear marketing strategy and established our unique value proposition.”
Turned Salesforce-niche SEO into a deal channel: 2.73× traffic and MQL-to-SQL conversion up from 17% to 29%.
ServicesSEO · Content Marketing
“We have started receiving our first inbound requests.”
Restructured the marketing team and shifted to lead-driving SEO, doubling client count and growing SQLs 133% in nine months.
ServicesSEO · Fractional CMO
Switched them from brand-awareness content to lead-driving SEO. 20 of 25 service pages ranked top 5 and the first deals closed from organic.
ServicesSEO · Fractional CMO · Content Marketing
“XQL Group's marketing expertise is a hallmark of the engagement.”
Stood up SEO as a new acquisition channel: domain rating 27 to 44, 50+ leads, and 88 articles in nine months.
ServicesSEO
“Their subject matter expertise is highly impressive.”
After six months of zero results from another agency, we delivered +70% Google clicks and grew AI-assistant traffic from 10 to 154/month in three months, plus the first SQLs from SEO.
ServicesSEO · AI Search
Meta appointment funnels at scale: 466 leads and over 100 booked sales conversations from a single paid channel.
ServicesAppointment Funnels · Meta Ads
“They've brought structure, strong execution, and constant initiative.”
Set up marketing from zero: positioning, website, LinkedIn social selling, and an ABM campaign that landed four new clients fast.
ServicesFractional CMO · ABM · LinkedIn
“Their ability to combine strategic vision with hands-on execution was particularly valuable.”
Positioned a small studio in a niche AI-search category. LLMs recommend them for 2 commercial keywords, and they landed a big client within a month.
ServicesAI Search · AEO/GEO · Website
“They knew how to approach AI search practically, not just in theory.”
Recommended by every major AI assistant for 3 commercial keywords, plus a deal closed from Meta appointment funnels.
ServicesAI Search · Appointment Funnels
“What impressed us most was their deep specialization with software development companies.”
Positioned for an important commercial keyword and recommended by the major AI assistants within a single month.
ServicesAI Search · AEO/GEO
Took over marketing as their agency after an unsuccessful in-house run. GTM strategy, paid funnels, AI search, and LinkedIn delivered 75 leads and the first qualified pipeline.
ServicesFractional CMO · GTM Strategy · Appointment Funnels · AI Search
A targeted ABM campaign booked 13 conversations with ICP accounts and opened three opportunities in two months.
ServicesABM
Repositioned the agency, revamped the site, and built appointment funnels that booked qualified intro calls at just $34 each.
ServicesAppointment Funnels · Positioning · Website
A custom AI-assistant paid funnel produced 76 leads and 34 booked appointments at $123 per call with an ICP.
ServicesAppointment Funnels · Meta Ads
Meta appointment funnels delivered 35 leads at a $42 CPL and closed two deals on modest spend.
ServicesAppointment Funnels · Meta Ads
The same standard applies to every market we work in: we measure marketing by qualified demand, accepted sales conversations, and revenue traced back to marketing inside the CRM.
Thanks to XQL Group's efforts, we've seen a 207% increase in web traffic and an improvement in domain rating from 12 to 45. The team has successfully optimized our SEO strategy and gained around 160 backlinks. Overall, they're responsive and thorough in their project management.
Since working with XQL Group, our domain rating has improved from 27 to 44. In addition, we've seen a 15% increase in monthly traffic within nine months. The team completes work on time and within the agreed budget. Moreover, their subject matter expertise is highly impressive.
XQL Group's efforts have resulted in 44 leads from paid campaigns and improved web traffic from Germany by 5x. The team is responsive, quickly surfaces issues, and communicates regularly through chats and virtual meetings. Their expertise and proactiveness have impressed our team.
Organic traffic has increased by 10–15% each month, and we have started receiving our first inbound requests. XQL Group's optimization tips have also helped improve keyword rankings, and internal stakeholders are impressed with the team's collaborative approach.
XQL Group has successfully defined a clear marketing strategy and established our company's unique value proposition. The team has also helped hire critical specialists for our marketing team. They are communicative and organized, and their expertise in the tech industry is impressive.
Thanks to XQL Group's efforts, we have defined our marketing strategy and hired key developers for our website. The team has launched retargeting campaigns on LinkedIn and developed a strong content marketing strategy. XQL Group's marketing expertise is a hallmark of the engagement.
They were not just talking about AI search in theory; they knew how to approach it practically.
What impressed us most was their deep specialization in working with software development companies.
They've brought structure, strong execution, and constant initiative to improve outcomes.
They operated with the discipline and initiative of an internal senior marketer.
Their ability to combine strategic vision with hands-on execution was particularly valuable.
Their focus on results and true interest in making things work set them apart.
XQL Group's project management was exemplary.
The quality of their work is consistently high.
We get you trusted before the requisition opens. That covers positioning against in-house hiring and marketplaces, SEO for the hiring decision, proof for screening and legal review, AI search visibility and appointment funnels. We report qualified meetings, placements and seat expansion from your CRM, and we filter out the job seekers that broad content tends to attract.
Paid appointment funnels usually book meetings fastest, often within weeks. SEO on comparison and role searches builds demand over months. AI search catches hiring leaders who ask ChatGPT for a shortlist. LinkedIn from founders and recruiters reaches engineering managers directly. We pick the mix based on your roles, regions and margins, since a cheap lead for the wrong seat costs you twice.
Appointment funnels and paid can book qualified meetings within weeks. SEO and AI search around comparison and role-specific themes usually show traction in 4 to 6 months and compound over 6 to 12. Since extensions and seat growth come after the first placement, we report account expansion next to new pipeline.
We need a call first. A firm staffing senior React engineers for startups needs different work than one placing whole teams with enterprise clients. We look at your roles, regions, margins and bench, then send a scope with services, team and reporting. We don't keep a fixed price list.
By winning that exact comparison. Show how fast a vetted person lands, what happens if they don't work out, and why your leveling is more trustworthy than a marketplace profile. Then target the searches leaders run while weighing those options. Standing apart from other augmentation firms comes second, since the buyer's first question is whether they need you at all.
Yes. It's one of the most common problems in this category. Broad "staff augmentation" content and a careers-heavy site pull candidates and benchmarkers. We re-aim content at hiring-decision searches, separate the candidate and buyer paths, and score leads in your CRM, so sales spends its time on leaders with an open seat and budget.
Senior marketers lead every engagement, and yours sets the plan and owns the pipeline target. In-house specialists build and run SEO, AI search, paid and content. Your delivery and recruiting leads give short interviews about vetting and placements, and they check every claim before we publish it.
Bring your offer, channels, and revenue goals. We'll show you where the biggest growth constraint is and what to build next.
For B2B tech companies selling complex expertise to serious buyers.
I’m Danylo, founder of XQL. For 9+ years I’ve helped B2B tech companies turn technical expertise into pipeline — 60+ clients and $30M+ in CRM-tracked revenue.
30 minutes. Bring your offer, channels, and revenue goals, and I’ll come with a read on where your biggest growth constraint is and what to build next.
