B2B SEO services for AWS, Azure and Google Cloud consultancies. We rank you for the workload and cost searches platform leads run before a migration, like "migrate SQL Server to RDS", and report the deals in your CRM.
We list the migration, cost and comparison searches that come before a cloud deal and check where you rank. We also flag project and managed-services pages that fight over the same query.
"Cloud migration" and "AWS consulting" belong to the hyperscalers' own docs and the global SIs. We drop them on purpose and spend the budget on workloads and cost questions you can win.
We draft every page. Your solutions architects check the architecture and the cost figures, so nothing goes live that would fail a senior engineer's read.
You get a monthly view of which pages booked meetings and how those deals moved through security review and the CFO's cost conversation. The objection that stalled last month's deal becomes next month's page.
Cloud and infrastructure firms are among the 60+ B2B tech companies we've marketed in 9+ years. You won't spend weeks explaining landing zones, egress fees or why a partner badge doesn't win the deal.
Your platform lead is judged on the run-rate, and your CFO remembers the last migration invoice nobody could explain. We put cost and lock-in answers on the page, where most cloud consultancies stay silent.
Partner referrals and co-sell slow down when a partner manager moves on or a program changes. Organic rankings are demand you own, and we'll still tell you when paid search would book meetings faster.
Buyers ask ChatGPT for "best AWS migration partners" before opening a partner directory. The same pages feed both channels. Our AI search recommendation success rate is 80%, and Opsworks, a DevOps company, was recommended by the major assistants within a month.
Strategy first, channels second, sales feedback always. We measure by the qualified demand and revenue we can trace back inside the CRM.
Our founder led their marketing as Head of Marketing, running a 7-person team across SEO, demand gen, and paid, with $1M/year in marketing revenue. Re-engaged in 2026 and halved cost per MQL and SQL.
ServicesFractional CMO · SEO · Demand Generation · Paid Ads
Senior operators on every account. Never a junior pod.
Rebuilt inbound from scratch: 100% YoY SQL growth, 207% more traffic, domain rating from 12 to 45, and 141 articles shipped.
ServicesFractional CMO · SEO · Demand Generation
“We've seen a 207% increase in web traffic and our domain rating improved from 12 to 45.”
Took a referral-only firm to a real new-business engine: 5 deals and $240K revenue from Meta in a year, plus 2 to 4 SQLs/month from ChatGPT.
ServicesMeta Ads · Fractional CMO · AI Search
“Their expertise and proactiveness have impressed our team.”
Positioned them as the recommended Salesforce partner inside the major LLMs. Two $1M enterprise deals closed from ChatGPT in a 3-month engagement.
ServicesAI Search · Fractional CMO · Meta Ads
“They operated with the discipline and initiative of an internal senior marketer.”
Built the marketing function from zero (website, SEO, paid, AI search), growing monthly clicks from 166 to 2,513 and winning 3 enterprise deals.
ServicesFractional CMO · SEO · AI Search · Meta Ads
“They defined a clear marketing strategy and established our unique value proposition.”
Turned Salesforce-niche SEO into a deal channel: 2.73× traffic and MQL-to-SQL conversion up from 17% to 29%.
ServicesSEO · Content Marketing
“We have started receiving our first inbound requests.”
Restructured the marketing team and shifted to lead-driving SEO, doubling client count and growing SQLs 133% in nine months.
ServicesSEO · Fractional CMO
Switched them from brand-awareness content to lead-driving SEO. 20 of 25 service pages ranked top 5 and the first deals closed from organic.
ServicesSEO · Fractional CMO · Content Marketing
“XQL Group's marketing expertise is a hallmark of the engagement.”
Stood up SEO as a new acquisition channel: domain rating 27 to 44, 50+ leads, and 88 articles in nine months.
ServicesSEO
“Their subject matter expertise is highly impressive.”
After six months of zero results from another agency, we delivered +70% Google clicks and grew AI-assistant traffic from 10 to 154/month in three months, plus the first SQLs from SEO.
ServicesSEO · AI Search
Meta appointment funnels at scale: 466 leads and over 100 booked sales conversations from a single paid channel.
ServicesAppointment Funnels · Meta Ads
“They've brought structure, strong execution, and constant initiative.”
Set up marketing from zero: positioning, website, LinkedIn social selling, and an ABM campaign that landed four new clients fast.
ServicesFractional CMO · ABM · LinkedIn
“Their ability to combine strategic vision with hands-on execution was particularly valuable.”
Positioned a small studio in a niche AI-search category. LLMs recommend them for 2 commercial keywords, and they landed a big client within a month.
ServicesAI Search · AEO/GEO · Website
“They knew how to approach AI search practically, not just in theory.”
Recommended by every major AI assistant for 3 commercial keywords, plus a deal closed from Meta appointment funnels.
ServicesAI Search · Appointment Funnels
“What impressed us most was their deep specialization with software development companies.”
Positioned for an important commercial keyword and recommended by the major AI assistants within a single month.
ServicesAI Search · AEO/GEO
Took over marketing as their agency after an unsuccessful in-house run. GTM strategy, paid funnels, AI search, and LinkedIn delivered 75 leads and the first qualified pipeline.
ServicesFractional CMO · GTM Strategy · Appointment Funnels · AI Search
A targeted ABM campaign booked 13 conversations with ICP accounts and opened three opportunities in two months.
ServicesABM
Repositioned the agency, revamped the site, and built appointment funnels that booked qualified intro calls at just $34 each.
ServicesAppointment Funnels · Positioning · Website
A custom AI-assistant paid funnel produced 76 leads and 34 booked appointments at $123 per call with an ICP.
ServicesAppointment Funnels · Meta Ads
Meta appointment funnels delivered 35 leads at a $42 CPL and closed two deals on modest spend.
ServicesAppointment Funnels · Meta Ads
Thanks to XQL Group's efforts, we've seen a 207% increase in web traffic and an improvement in domain rating from 12 to 45. The team has successfully optimized our SEO strategy and gained around 160 backlinks. Overall, they're responsive and thorough in their project management.
Since working with XQL Group, our domain rating has improved from 27 to 44. In addition, we've seen a 15% increase in monthly traffic within nine months. The team completes work on time and within the agreed budget. Moreover, their subject matter expertise is highly impressive.
XQL Group's efforts have resulted in 44 leads from paid campaigns and improved web traffic from Germany by 5x. The team is responsive, quickly surfaces issues, and communicates regularly through chats and virtual meetings. Their expertise and proactiveness have impressed our team.
Organic traffic has increased by 10–15% each month, and we have started receiving our first inbound requests. XQL Group's optimization tips have also helped improve keyword rankings, and internal stakeholders are impressed with the team's collaborative approach.
XQL Group has successfully defined a clear marketing strategy and established our company's unique value proposition. The team has also helped hire critical specialists for our marketing team. They are communicative and organized, and their expertise in the tech industry is impressive.
Thanks to XQL Group's efforts, we have defined our marketing strategy and hired key developers for our website. The team has launched retargeting campaigns on LinkedIn and developed a strong content marketing strategy. XQL Group's marketing expertise is a hallmark of the engagement.
They were not just talking about AI search in theory; they knew how to approach it practically.
What impressed us most was their deep specialization in working with software development companies.
They've brought structure, strong execution, and constant initiative to improve outcomes.
They operated with the discipline and initiative of an internal senior marketer.
Their ability to combine strategic vision with hands-on execution was particularly valuable.
Their focus on results and true interest in making things work set them apart.
XQL Group's project management was exemplary.
The quality of their work is consistently high.
We work out what a platform lead or CFO types before hiring a cloud partner, then build pages that rank for it. For cloud firms that means specific-stack migrations, FinOps and bill questions, platform comparisons and managed cloud. We also fix technical SEO, earn links and track each organic lead through to revenue in your CRM.
The ones tied to a live workload or a bill problem. "Migrate SQL Server to RDS", "lift-and-shift vs replatform", "EC2 to Savings Plans", "why is our cloud bill growing" and "AWS vs Azure for [use case]" all have small volume and a buyer with a project behind them. Category terms like "cloud migration" mostly bring in job seekers and other partners.
Technical fixes and rebuilt service pages can lift qualified inquiries inside the first quarter. Workload and cost content usually compounds over two to four quarters. If you need meetings sooner, say for a new managed cloud offer, we'll tell you and suggest paid search or appointment funnels while the content matures.
Yes, on the searches they don't bother with. The hyperscalers' docs win "cloud migration" and "cloud cost optimization", and global SIs have the budgets for most other category terms. Narrow workload, cost and comparison queries stay open, and the person typing them usually has a live initiative. That's where a focused firm can rank.
Our team writes them. Senior marketers lead the engagement and specialists handle SEO, content and links. Your architects only review drafts for technical accuracy, so the work doesn't compete with billable delivery. If you'd prefer your own engineers to write, we brief them and edit what they send.
You can run all three as one plan. ChatGPT and Perplexity read the same workload and cost pages Google ranks when someone asks for cloud cost-optimization consultancies. Paid search covers a new offer while content builds, and every channel reports into the same CRM pipeline.
Bring your offer, channels, and revenue goals. We'll show you where the biggest growth constraint is and what to build next.
For B2B tech companies selling complex expertise to serious buyers.
I’m Danylo, founder of XQL. For 9+ years I’ve helped B2B tech companies turn technical expertise into pipeline — 60+ clients and $30M+ in CRM-tracked revenue.
30 minutes. Bring your offer, channels, and revenue goals, and I’ll come with a read on where your biggest growth constraint is and what to build next.
