Paid appointment funnels for Salesforce, HubSpot and Dynamics partners. We book implementation and migration calls with RevOps and sales leaders who have platform pain and budget, then track each call to closed-won in your CRM.
We look at where your delivery is strongest and which buying triggers sit behind your real projects. Spend usually concentrates on one or two platforms where buying intent is easiest to spot.
We write the offer, landing pages and qualification questions around the triggers that fund projects: a migration, a failed rollout, or a team outgrowing a self-built setup.
Campaigns, pages, booking flow and CRM tracking go live together. Qualified bookings reach the right consultant with context attached, and everyone else is screened out before the calendar.
Your team flags which calls were real implementation opportunities. We adjust targeting, offer and gates against that signal and accepted-SQL data, so cost per real opportunity keeps falling.
We've grown Salesforce consultancies through other channels. Synebo got 500% more SQLs from organic, and Noltic ranked 20 of 25 service pages in Google's top 5. We know how these buyers search and shortlist partners.
Cheap CRM leads tend to be solo admins, students and DIY teams after free advice. Our gates and targeting aim at the RevOps leaders and ops teams who sign implementation contracts.
CRM projects start with a moment, like a platform switch, a new sales leader or a stalled implementation. We point LinkedIn and search budget at those moments instead of running a generic book-a-call ad.
Our appointment funnels booked 104 meetings for Kitrum and qualified ICP calls at $123 each for Omisoft. Every call we book for you is tracked in your CRM by platform, project type and source.
Strategy first, channels second, sales feedback always. We measure by the qualified demand and revenue we can trace back inside the CRM.
Our founder led their marketing as Head of Marketing, running a 7-person team across SEO, demand gen, and paid, with $1M/year in marketing revenue. Re-engaged in 2026 and halved cost per MQL and SQL.
ServicesFractional CMO · SEO · Demand Generation · Paid Ads
Senior operators on every account. Never a junior pod.
Rebuilt inbound from scratch: 100% YoY SQL growth, 207% more traffic, domain rating from 12 to 45, and 141 articles shipped.
ServicesFractional CMO · SEO · Demand Generation
“We've seen a 207% increase in web traffic and our domain rating improved from 12 to 45.”
Took a referral-only firm to a real new-business engine: 5 deals and $240K revenue from Meta in a year, plus 2 to 4 SQLs/month from ChatGPT.
ServicesMeta Ads · Fractional CMO · AI Search
“Their expertise and proactiveness have impressed our team.”
Positioned them as the recommended Salesforce partner inside the major LLMs. Two $1M enterprise deals closed from ChatGPT in a 3-month engagement.
ServicesAI Search · Fractional CMO · Meta Ads
“They operated with the discipline and initiative of an internal senior marketer.”
Built the marketing function from zero (website, SEO, paid, AI search), growing monthly clicks from 166 to 2,513 and winning 3 enterprise deals.
ServicesFractional CMO · SEO · AI Search · Meta Ads
“They defined a clear marketing strategy and established our unique value proposition.”
Turned Salesforce-niche SEO into a deal channel: 2.73× traffic and MQL-to-SQL conversion up from 17% to 29%.
ServicesSEO · Content Marketing
“We have started receiving our first inbound requests.”
Restructured the marketing team and shifted to lead-driving SEO, doubling client count and growing SQLs 133% in nine months.
ServicesSEO · Fractional CMO
Switched them from brand-awareness content to lead-driving SEO. 20 of 25 service pages ranked top 5 and the first deals closed from organic.
ServicesSEO · Fractional CMO · Content Marketing
“XQL Group's marketing expertise is a hallmark of the engagement.”
Stood up SEO as a new acquisition channel: domain rating 27 to 44, 50+ leads, and 88 articles in nine months.
ServicesSEO
“Their subject matter expertise is highly impressive.”
After six months of zero results from another agency, we delivered +70% Google clicks and grew AI-assistant traffic from 10 to 154/month in three months, plus the first SQLs from SEO.
ServicesSEO · AI Search
Meta appointment funnels at scale: 466 leads and over 100 booked sales conversations from a single paid channel.
ServicesAppointment Funnels · Meta Ads
“They've brought structure, strong execution, and constant initiative.”
Set up marketing from zero: positioning, website, LinkedIn social selling, and an ABM campaign that landed four new clients fast.
ServicesFractional CMO · ABM · LinkedIn
“Their ability to combine strategic vision with hands-on execution was particularly valuable.”
Positioned a small studio in a niche AI-search category. LLMs recommend them for 2 commercial keywords, and they landed a big client within a month.
ServicesAI Search · AEO/GEO · Website
“They knew how to approach AI search practically, not just in theory.”
Recommended by every major AI assistant for 3 commercial keywords, plus a deal closed from Meta appointment funnels.
ServicesAI Search · Appointment Funnels
“What impressed us most was their deep specialization with software development companies.”
Positioned for an important commercial keyword and recommended by the major AI assistants within a single month.
ServicesAI Search · AEO/GEO
Took over marketing as their agency after an unsuccessful in-house run. GTM strategy, paid funnels, AI search, and LinkedIn delivered 75 leads and the first qualified pipeline.
ServicesFractional CMO · GTM Strategy · Appointment Funnels · AI Search
A targeted ABM campaign booked 13 conversations with ICP accounts and opened three opportunities in two months.
ServicesABM
Repositioned the agency, revamped the site, and built appointment funnels that booked qualified intro calls at just $34 each.
ServicesAppointment Funnels · Positioning · Website
A custom AI-assistant paid funnel produced 76 leads and 34 booked appointments at $123 per call with an ICP.
ServicesAppointment Funnels · Meta Ads
Meta appointment funnels delivered 35 leads at a $42 CPL and closed two deals on modest spend.
ServicesAppointment Funnels · Meta Ads
Thanks to XQL Group's efforts, we've seen a 207% increase in web traffic and an improvement in domain rating from 12 to 45. The team has successfully optimized our SEO strategy and gained around 160 backlinks. Overall, they're responsive and thorough in their project management.
Since working with XQL Group, our domain rating has improved from 27 to 44. In addition, we've seen a 15% increase in monthly traffic within nine months. The team completes work on time and within the agreed budget. Moreover, their subject matter expertise is highly impressive.
XQL Group's efforts have resulted in 44 leads from paid campaigns and improved web traffic from Germany by 5x. The team is responsive, quickly surfaces issues, and communicates regularly through chats and virtual meetings. Their expertise and proactiveness have impressed our team.
Organic traffic has increased by 10–15% each month, and we have started receiving our first inbound requests. XQL Group's optimization tips have also helped improve keyword rankings, and internal stakeholders are impressed with the team's collaborative approach.
XQL Group has successfully defined a clear marketing strategy and established our company's unique value proposition. The team has also helped hire critical specialists for our marketing team. They are communicative and organized, and their expertise in the tech industry is impressive.
Thanks to XQL Group's efforts, we have defined our marketing strategy and hired key developers for our website. The team has launched retargeting campaigns on LinkedIn and developed a strong content marketing strategy. XQL Group's marketing expertise is a hallmark of the engagement.
They were not just talking about AI search in theory; they knew how to approach it practically.
What impressed us most was their deep specialization in working with software development companies.
They've brought structure, strong execution, and constant initiative to improve outcomes.
They operated with the discipline and initiative of an internal senior marketer.
Their ability to combine strategic vision with hands-on execution was particularly valuable.
Their focus on results and true interest in making things work set them apart.
XQL Group's project management was exemplary.
The quality of their work is consistently high.
We run paid campaigns that book implementation and migration calls with companies that fit your ICP. For a Salesforce, HubSpot or Dynamics partner, that means reaching RevOps and sales leaders when a project is likely, qualifying them on the booking step, routing them to the right consultant and tracking each call to closed-won in your CRM.
Start with the one or two platforms where your delivery is strongest and buying intent is easiest to spot. Then target triggers that come with budget: a migration between CRMs, a failed or stalled implementation, a company outgrowing a self-built setup, or a new integration project. Spreading budget across every platform you support tends to buy thin, unqualified volume.
Most engagements book qualified calls within the first several weeks after launch. Cost per accepted call keeps falling as we tighten targeting and gates against your sales team's feedback. Implementation deals take longer to close than to book, so we report accepted SQLs and opportunities every week while revenue catches up.
Those campaigns were built to buy cheap leads. We gate the booking flow on company size, platform, project intent and timeline, and aim ads at ops and sales leadership instead of individual admins. Anyone outside your ICP gets screened out before reaching your calendar. Your team then tells us which calls were real, and we tighten the gates every week.
Our paid specialists build the campaigns, pages and booking flow, and a senior XQL marketer is accountable for cost per accepted call and pipeline. Your side settles which platforms and deal sizes count, gives us CRM and calendar access, and has your consultants mark each call as a real opportunity or a miss.
Yes, and it should. Directories and vendor referrals still bring good deals, just unevenly, and a paid funnel adds a channel you can turn up or down. Our SEO and AI search work fits next to it. We've helped Salesforce partners rank service pages and get recommended in ChatGPT, where Computools closed two $1M enterprise deals.
Bring your offer, channels, and revenue goals. We'll show you where the biggest growth constraint is and what to build next.
For B2B tech companies selling complex expertise to serious buyers.
I’m Danylo, founder of XQL. For 9+ years I’ve helped B2B tech companies turn technical expertise into pipeline — 60+ clients and $30M+ in CRM-tracked revenue.
30 minutes. Bring your offer, channels, and revenue goals, and I’ll come with a read on where your biggest growth constraint is and what to build next.
