Our ABM service for cloud consulting firms targets companies at a spend spike or migration deadline, reaches the architect, platform lead and CFO, and reports which named accounts move toward a signed engagement.
Most companies aren't switching cloud partners this quarter. With your architects and sales leads we list the ones that are, based on spend, migration, mandate or contract signals.
Architects vet capability, the platform lead gates root access, and the CFO asks about run-rate and lock-in. We name each of them at every account and plan what they'll see.
Security and reference architecture proof goes to the platform lead early. The cost and governance case reaches finance before the budget meeting. Then your solution architects take the calls.
Each cycle we look at which accounts sit in security review or the cost conversation, which objections came up, and which triggers closed. Then we adjust the list and the content.
Every firm on the shortlist holds a similar partner tier and the same competencies. We help you claim a specialization, such as FinOps, data and ML, security or modernization, so a buyer has a reason to pick you.
The CFO or FinOps owner increasingly decides cloud deals on cost. We build their case from day one, so it doesn't surface late in a budget review that marketing was never part of.
Co-sell and marketplace leads are distribution you rent. ABM builds a named-account pipeline you control, with partner-sourced and marketing-sourced engagement tracked side by side in your CRM.
Handing a partner root access to production is a big trust call. We put verifiable signals in front of the platform lead early, which is what makes a first call worth taking for them.
Strategy first, channels second, sales feedback always. We measure by the qualified demand and revenue we can trace back inside the CRM.
Our founder led their marketing as Head of Marketing, running a 7-person team across SEO, demand gen, and paid, with $1M/year in marketing revenue. Re-engaged in 2026 and halved cost per MQL and SQL.
ServicesFractional CMO · SEO · Demand Generation · Paid Ads
Senior operators on every account. Never a junior pod.
Rebuilt inbound from scratch: 100% YoY SQL growth, 207% more traffic, domain rating from 12 to 45, and 141 articles shipped.
ServicesFractional CMO · SEO · Demand Generation
“We've seen a 207% increase in web traffic and our domain rating improved from 12 to 45.”
Took a referral-only firm to a real new-business engine: 5 deals and $240K revenue from Meta in a year, plus 2 to 4 SQLs/month from ChatGPT.
ServicesMeta Ads · Fractional CMO · AI Search
“Their expertise and proactiveness have impressed our team.”
Positioned them as the recommended Salesforce partner inside the major LLMs. Two $1M enterprise deals closed from ChatGPT in a 3-month engagement.
ServicesAI Search · Fractional CMO · Meta Ads
“They operated with the discipline and initiative of an internal senior marketer.”
Built the marketing function from zero (website, SEO, paid, AI search), growing monthly clicks from 166 to 2,513 and winning 3 enterprise deals.
ServicesFractional CMO · SEO · AI Search · Meta Ads
“They defined a clear marketing strategy and established our unique value proposition.”
Turned Salesforce-niche SEO into a deal channel: 2.73× traffic and MQL-to-SQL conversion up from 17% to 29%.
ServicesSEO · Content Marketing
“We have started receiving our first inbound requests.”
Restructured the marketing team and shifted to lead-driving SEO, doubling client count and growing SQLs 133% in nine months.
ServicesSEO · Fractional CMO
Switched them from brand-awareness content to lead-driving SEO. 20 of 25 service pages ranked top 5 and the first deals closed from organic.
ServicesSEO · Fractional CMO · Content Marketing
“XQL Group's marketing expertise is a hallmark of the engagement.”
Stood up SEO as a new acquisition channel: domain rating 27 to 44, 50+ leads, and 88 articles in nine months.
ServicesSEO
“Their subject matter expertise is highly impressive.”
After six months of zero results from another agency, we delivered +70% Google clicks and grew AI-assistant traffic from 10 to 154/month in three months, plus the first SQLs from SEO.
ServicesSEO · AI Search
Meta appointment funnels at scale: 466 leads and over 100 booked sales conversations from a single paid channel.
ServicesAppointment Funnels · Meta Ads
“They've brought structure, strong execution, and constant initiative.”
Set up marketing from zero: positioning, website, LinkedIn social selling, and an ABM campaign that landed four new clients fast.
ServicesFractional CMO · ABM · LinkedIn
“Their ability to combine strategic vision with hands-on execution was particularly valuable.”
Positioned a small studio in a niche AI-search category. LLMs recommend them for 2 commercial keywords, and they landed a big client within a month.
ServicesAI Search · AEO/GEO · Website
“They knew how to approach AI search practically, not just in theory.”
Recommended by every major AI assistant for 3 commercial keywords, plus a deal closed from Meta appointment funnels.
ServicesAI Search · Appointment Funnels
“What impressed us most was their deep specialization with software development companies.”
Positioned for an important commercial keyword and recommended by the major AI assistants within a single month.
ServicesAI Search · AEO/GEO
Took over marketing as their agency after an unsuccessful in-house run. GTM strategy, paid funnels, AI search, and LinkedIn delivered 75 leads and the first qualified pipeline.
ServicesFractional CMO · GTM Strategy · Appointment Funnels · AI Search
A targeted ABM campaign booked 13 conversations with ICP accounts and opened three opportunities in two months.
ServicesABM
Repositioned the agency, revamped the site, and built appointment funnels that booked qualified intro calls at just $34 each.
ServicesAppointment Funnels · Positioning · Website
A custom AI-assistant paid funnel produced 76 leads and 34 booked appointments at $123 per call with an ICP.
ServicesAppointment Funnels · Meta Ads
Meta appointment funnels delivered 35 leads at a $42 CPL and closed two deals on modest spend.
ServicesAppointment Funnels · Meta Ads
Thanks to XQL Group's efforts, we've seen a 207% increase in web traffic and an improvement in domain rating from 12 to 45. The team has successfully optimized our SEO strategy and gained around 160 backlinks. Overall, they're responsive and thorough in their project management.
Since working with XQL Group, our domain rating has improved from 27 to 44. In addition, we've seen a 15% increase in monthly traffic within nine months. The team completes work on time and within the agreed budget. Moreover, their subject matter expertise is highly impressive.
XQL Group's efforts have resulted in 44 leads from paid campaigns and improved web traffic from Germany by 5x. The team is responsive, quickly surfaces issues, and communicates regularly through chats and virtual meetings. Their expertise and proactiveness have impressed our team.
Organic traffic has increased by 10–15% each month, and we have started receiving our first inbound requests. XQL Group's optimization tips have also helped improve keyword rankings, and internal stakeholders are impressed with the team's collaborative approach.
XQL Group has successfully defined a clear marketing strategy and established our company's unique value proposition. The team has also helped hire critical specialists for our marketing team. They are communicative and organized, and their expertise in the tech industry is impressive.
Thanks to XQL Group's efforts, we have defined our marketing strategy and hired key developers for our website. The team has launched retargeting campaigns on LinkedIn and developed a strong content marketing strategy. XQL Group's marketing expertise is a hallmark of the engagement.
They were not just talking about AI search in theory; they knew how to approach it practically.
What impressed us most was their deep specialization in working with software development companies.
They've brought structure, strong execution, and constant initiative to improve outcomes.
They operated with the discipline and initiative of an internal senior marketer.
Their ability to combine strategic vision with hands-on execution was particularly valuable.
Their focus on results and true interest in making things work set them apart.
XQL Group's project management was exemplary.
The quality of their work is consistently high.
We find companies facing a live cloud decision and work their full committee: the architect and platform lead who vet you, the exec sponsor weighing risk, and the CFO or FinOps owner who decides on cost. We build content that sets you apart from other certified partners and track every account through security review and the cost conversation.
Accounts with a trigger: an unexplained spend spike, a stalled or upcoming migration, a board modernization mandate, a re-platform or acquisition, a new VP of platform, a well-architected review that surfaced risk, or an expiring incumbent contract. We add platform focus and your minimum deal size, then tier the list so the biggest opportunities get one-to-one plays.
Cloud deals run long and committee-driven, so revenue follows your cycle. Early on you'll see named accounts engage, finance and platform roles active next to the architects, and where each account sits in security review or the cost conversation. We track those stages separately so you can see progress well before contracts are signed.
Co-sell can dry up when the hyperscaler reprioritizes, a competency lapses or your partner manager changes. ABM doesn't replace it. It adds named accounts you work yourself, with partner-sourced and marketing-sourced engagement tracked side by side in your CRM, so you know how much pipeline you can move on your own.
Senior marketers lead it, and our content and paid specialists produce everything that goes out. Your solution architects help shape the list, check technical content and take calls once an account is ready for a sponsor-level conversation. Their hours go to accounts that can sign and pass the cost review.
SEO and AI search put you in front of buyers searching a workload or cost problem, and appointment funnels book calls with firms already shortlisting. ABM goes after the accounts you've named, whatever they're searching. We run all three as one plan judged on CRM revenue, the yardstick behind $30M+ in marketing-led revenue reported for clients.
Bring your offer, channels, and revenue goals. We'll show you where the biggest growth constraint is and what to build next.
For B2B tech companies selling complex expertise to serious buyers.
I’m Danylo, founder of XQL. For 9+ years I’ve helped B2B tech companies turn technical expertise into pipeline — 60+ clients and $30M+ in CRM-tracked revenue.
30 minutes. Bring your offer, channels, and revenue goals, and I’ll come with a read on where your biggest growth constraint is and what to build next.
