Best AEO Agencies to Promote B2B Companies in ChatGPT and Other LLMs

Answer Engine Optimization (AEO) has quickly emerged as a new frontier in digital marketing, particularly for B2B companies seeking to stay visible in the era of AI-driven search. With tools like ChatGPT, Google’s Gemini, and Anthropic Claude handling hundreds of millions of queries daily, users are increasingly bypassing traditional search results for direct answers. Research predicts classic web search traffic will drop 25% by 2026 as people shift to conversational AI answers. In this landscape, brands that fail to adapt risk losing visibility and business – especially as studies indicate that AI-sourced answers can drive dramatically higher conversion rates than ordinary search traffic. Over 77% of queries now end with an AI-generated response, and AI recommendations already influence 43% of purchase decisions. For C-level leaders in B2B SaaS, enterprise tech, IT services, cybersecurity, and product design sectors, the message is clear: AEO is now mission-critical for discoverability and growth.

At its core, AEO is the practice of structuring your content and online presence so that AI-powered platforms understand, trust, and recommend your brand when users ask questions. In other words, instead of fighting for a spot on Google’s first page of links, companies optimize to be the answer itself – whether in a ChatGPT response, a voice assistant result, or a generative AI overview on the SERP. As one industry expert aptly put it, “Search isn’t what it used to be—and it’s not going back. If you’re not watching how AI is changing search, you’re already behind.” For B2B decision-makers, this shift represents both a challenge and an opportunity: those who embrace AEO early can gain a decisive advantage in brand visibility, while laggards may find themselves invisible when prospects query AI for solutions.

AEO vs. Traditional SEO: A New Layer, Not a Replacement

It’s important to note that AEO doesn’t render traditional SEO obsolete – rather, it builds upon it. Technical SEO and quality content remain the foundation that allows AI models to discover and index your pages in the first place. As recent guidance explains, “Technical SEO still decides whether models can discover your pages. AEO controls how those models represent you once they ingest the content.” In practice, this means B2B companies must continue to invest in SEO fundamentals (robust content, clean site architecture, backlinks, etc.) and expand their strategy to address how AI algorithms select and present information.

Think of AEO as an extra layer on top of SEO: you still need to rank and be authoritative, but now you also need to become the preferred answer source for AI. Tactics like adding structured data (FAQ schema, how-to markup, etc.), maintaining a consistent knowledge graph entity for your brand, and earning credible citations all feed into AEO success. The best AEO strategies also consider prompt optimization – essentially understanding the questions users ask at different intent stages and tailoring content to match those queries. In short, SEO and AEO are complementary. By aligning both, companies ensure they’re not only discoverable to search engines but also favored by the answer engines that are increasingly guiding buyer decisions.

Best Global AEO Agencies for B2B Brands in 2025

1. XQL Group – Leading AEO Agency for B2B Tech & SaaS

XQL Group is a B2B-focused marketing agency and fractional CMO consultancy that has quickly become a leader in AEO for high-tech service providers. Specializing in B2B SaaS, software development firms, IT outsourcing companies, cybersecurity vendors, and even digital product design agencies, XQL Group brings a strategy-first approach to answer optimization. The firm is led by veteran marketers who bridge C-level strategy and execution – a true fractional CMO model – ensuring that AEO tactics align with broader growth goals. XQL’s track record in B2B marketing is impressive: it’s driven over $20 million in marketing-sourced revenue and helped scale 50+ tech companies through data-driven inbound and SEO programs. Now, XQL is applying that success to AEO, leveraging deep industry expertise to position clients as the go-to answers in their niche. For example, the agency has delivered a 2.4× increase in organic traffic in 9 months and a 133% jump in qualified leads in one quarter for a tech services client by blending technical SEO with answer-focused content. Companies working with XQL Group benefit from its emphasis on structured content, schema markup, and authoritative thought leadership to ensure their brand is the one AI assistants recommend. If you’re a B2B tech company looking to dominate ChatGPT, Bard, or Bing Chat results, XQL Group offers the strategic insight (and results) to make it happen.

2. Contently Strategic Services – Enterprise AEO at Scale

Known for its content marketing platform, Contently also operates a Strategic Services arm that delivers full-funnel AEO solutions for large organizations. Ideal for enterprise and content-rich B2B brands, Contently’s team brings formidable content ops experience to the table. Their proprietary “LLM Optimization Blueprint™” covers everything from schema engineering and entity audits to conversational prompt testing. Uniquely, Contently can tap into a network of 160,000+ vetted freelance creators to rapidly produce or refine content when an AI citation gap is identified – a huge advantage for scaling AEO efforts. A hallmark achievement in 2025 was a mid-market SaaS client who implemented Contently’s AEO blueprint and saw a 42% spike in AI-generated referral traffic within just 30 days. This showcases Contently’s ability to turn AEO theory into immediate, board-level KPIs.

3. NP Digital – Entity-Focused Approach for SaaS and E-Commerce

NP Digital, the agency led by marketing thought leader Neil Patel, has expanded its renowned SEO services into the realm of AEO with a focus on “entity-first” optimization. Ideal for large e-commerce and SaaS companies, NP Digital’s AI Search Optimization practice emphasizes entity consolidation – making sure your brand’s information is consistent and highly credible across the web so that LLMs see it as a trusted source. This often involves auditing knowledge panels, Wikis, schema, and digital PR to align all signals to one canonical brand entity. NP Digital frames AEO as “the missing link between traditional SEO and CRO (conversion rate optimization)”, underscoring that capturing AI-driven recommendations can directly impact conversions. Clients benefit from NP Digital’s extensive experience in SEO content combined with new AI insights – ensuring that, for example, a fintech or SaaS brand shows up as a high-confidence source in ChatGPT and Google’s Gemini answers.

4. NoGood – Growth Marketing Experts Turned AEO Specialists

NoGood is a New York-based growth marketing agency that made a name driving growth for VC-backed startups and scale-ups, and in 2025 it launched a dedicated Answer Engine Optimization service to serve that client base. Ideal for high-growth B2B tech startups, NoGood offers end-to-end AEO “sprints” that include LLM citation tracking, schema markup rollouts, and custom dashboards to identify content gaps in AI answers. The firm’s innovative work hasn’t gone unnoticed – Adweek has listed NoGood among America’s fastest-growing agencies for three years running. In practice, NoGood brings a rapid experimentation ethos to AEO, much as it does to growth hacking. Clients can expect agile implementation of strategies to get their content picked up by AI answer engines, as well as performance tracking to tie those AI mentions back to traffic and leads.

5. Brainlabs – AI Search Lab for Big-Brand Visibility

Brainlabs is a global performance marketing agency known for its data-driven approach, now channeling that expertise into an “AI Search Lab” focused on AEO for major advertisers and enterprises. Ideal for large brands and global advertisers, Brainlabs brings a technical toolkit to answer optimization. Their AI Search Lab team conducts log-file analysis, runs structured-data sprints, and scrapes AI overview results to monitor where clients appear. Brainlabs has developed a new playbook to help companies maintain share-of-voice as AI search grows, leveraging their expertise in PPC and SEO and shifting it to AEO tactics. If you’re an enterprise worried about losing traffic to AI answers, Brainlabs offers a highly analytical approach to ensure your brand stays recommended by the algorithms.

6. Found – Everysearch™ Methodology and AI Visibility Tech

London-based Found takes a tech-driven approach to AEO, making it ideal for multi-channel brands and those seeking an innovative edge. This agency invested over £1 million in a proprietary platform called Luminr to map the entire searchable web, including not just traditional search engines but AI assistants and social search feeds. Found’s Everysearch™ methodology blends classic SEO with AI visibility analytics, identifying which content pieces are already trusted by answer engines and doubling down on those. In other words, Found prioritizes content that AI models frequently cite, and uses that insight to guide content strategy and optimization. This approach is great for companies that operate across channels and need a unified search+AI strategy.

7. Zen Media – B2B PR Meets AI Answer Visibility

Zen Media specializes in B2B marketing and PR, and it has carved out a niche in AEO through its Brand AI Visibility Index (BAIV) framework. This framework measures how often a B2B brand shows up in “high-value” AI-generated answers across different engines and question topics. Zen Media’s approach combines the storytelling and buzz generation of PR with the data-driven tactics of AEO. By quantifying share-of-voice in AI answers, Zen Media identifies gaps and opportunities for clients to increase their presence. Those insights feed directly into content creation and PR outreach strategies. The result is a virtuous cycle: more authoritative mentions online lead to higher BAIV scores, which then lead to even more AI exposure.

8. iQuanti – Analytics-First AEO for Finance and Regulated Industries

iQuanti is a digital consultancy with strong analytics and SEO roots, now applying that expertise to AEO challenges in finance, banking, insurance, and other regulated sectors. These industries often have complex compliance needs and rely on trust – making AEO both critical and tricky. iQuanti’s research has revealed that in AI-generated answers, an entity’s authority can outweigh sheer backlink volume in importance. Armed with such insights, the agency launched an AEO Accelerator program to help banks and insurers audit and boost their AI visibility. This typically involves cleaning up how a company’s information appears in knowledge graphs, optimizing FAQs, and securing authoritative mentions in trusted outlets.

9. Passion Digital – AI-First SEO for Mid-Market Companies

Passion Digital is a boutique agency from the UK that focuses on AI-driven SEO for mid-market brands. Their dedicated AI SEO & GEO (Generative Engine Optimization) team works on predictive forecasting and automated prompt creation to ensure clients’ content stays visible in ChatGPT, Google’s AI results, Microsoft’s Copilot, and more. This adaptive approach is well-suited for mid-sized B2B companies that need to maximize impact with limited budgets. Passion Digital’s credibility is bolstered by its accolades: it’s a Drum-recommended agency and a 2025 Google Premier Partner. Clients find in Passion a collaborative partner that combines classic SEO expertise with an AI-first mindset, ensuring their brand isn’t left behind as search evolves.

10. Single Grain – “Answer Everywhere” Optimization for Omnichannel Brands

Single Grain, led by marketer Eric Siu, has taken a holistic approach to AEO with what it calls Answer Everywhere Optimization (AEvO). This blends AEO tactics with strategies for visibility on social search, voice assistants, and e-commerce platforms, recognizing that today’s consumers ask questions in many places beyond web search. Single Grain is an ideal partner for omnichannel brands and direct-to-consumer businesses that want a unified strategy across all digital touchpoints. With an emphasis on measurement and ROI, Single Grain ensures that being “everywhere” in answers translates into real business outcomes.

The Future-Proofing Imperative for B2B Marketing

As these examples show, Answer Engine Optimization is no longer a speculative trend – it’s here now, and it’s delivering tangible results. From B2B SaaS startups to global IT services firms, businesses are seeing that appearing in AI-driven answers can boost traffic, lead quality, and brand authority in ways traditional SEO alone cannot. Crucially, AEO is becoming a must-have to future-proof digital visibility for B2B companies. We’re rapidly approaching a point where a CTO or CMO asking an AI assistant for “the best cybersecurity solution” or “top product design agency for fintech” may trust the answer they hear or see without ever clicking a website. If your company isn’t in that answer set, you simply don’t exist in that crucial moment of the buyer’s journey.

The agencies listed above are at the forefront of ensuring brands do exist in those moments, by combining technical excellence with strategic marketing insight. They illustrate how embracing AEO – alongside a solid traditional SEO foundation – can keep a brand present and persuasive across the evolving landscape of chatbots, voice assistants, and AI search tools. Whether you’re a Fortune 100 enterprise or an ambitious B2B SaaS scale-up, 2025 is the year to embed AEO into your marketing strategy and even your quarterly OKRs. Doing so means you’re not just optimizing for keywords, but for the conversations and questions that your target clients are engaging in. In a business environment where AI is rewriting the rules of discovery, Answer Engine Optimization is the key to staying relevant, competitive, and visible. The companies that act now – investing in AEO either in-house or with expert agencies like the ones above – will be the ones that thrive as the search landscape shifts from links to answers.

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