Best 11 AEO Agencies to Promote B2B Companies in ChatGPT and Other LLMs
Answer Engine Optimization decides whether AI assistants understand, trust, and recommend your brand. Here are the leading AEO agencies for B2B companies, how each operates, and why AEO is now mission-critical for discoverability.
Answer Engine Optimization (AEO) has quickly emerged as a new frontier in digital marketing, particularly for B2B companies seeking to stay visible in the era of AI-driven search. With tools like ChatGPT, Google's Gemini, and Anthropic Claude handling hundreds of millions of queries daily, users are increasingly bypassing traditional search results for direct answers. Research predicts classic web search traffic will drop 25% by 2026 as people shift to conversational AI answers. In this landscape, brands that fail to adapt risk losing visibility and business — especially as studies indicate that AI-sourced answers can drive dramatically higher conversion rates than ordinary search traffic. Over 77% of queries now end with an AI-generated response, and AI recommendations already influence 43% of purchase decisions. For C-level leaders in B2B SaaS, enterprise tech, IT services, cybersecurity, and product design sectors, the message is clear: AEO is now mission-critical for discoverability and growth.
At its core, AEO is the practice of structuring your content and online presence so that AI-powered platforms understand, trust, and recommend your brand when users ask questions. Instead of fighting for a spot on Google's first page of links, companies optimize to be the answer itself — whether in a ChatGPT response, a voice assistant result, or a generative AI overview on the SERP. For B2B decision-makers, this shift represents both a challenge and an opportunity: those who embrace AEO early can gain a decisive advantage in brand visibility, while laggards may find themselves invisible when prospects query AI for solutions.
Search isn't what it used to be — and it's not going back. If you're not watching how AI is changing search, you're already behind.
AEO vs. Traditional SEO: A New Layer, Not a Replacement
It is important to note that AEO does not render traditional SEO obsolete — rather, it builds upon it. Technical SEO and quality content remain the foundation that allows AI models to discover and index your pages in the first place. As recent guidance explains, technical SEO still decides whether models can discover your pages, while AEO controls how those models represent you once they ingest the content. In practice, this means B2B companies must continue to invest in SEO fundamentals — robust content, clean site architecture, backlinks — and expand their strategy to address how AI algorithms select and present information.
Think of AEO as an extra layer on top of SEO: you still need to rank and be authoritative, but now you also need to become the preferred answer source for AI. Tactics like adding structured data (FAQ schema, how-to markup), maintaining a consistent knowledge graph entity for your brand, and earning credible citations all feed into AEO success. The best AEO strategies also consider prompt optimization — understanding the questions users ask at different intent stages and tailoring content to match those queries. In short, SEO and AEO are complementary. By aligning both, companies ensure they are not only discoverable to search engines but also favored by the answer engines that are increasingly guiding buyer decisions.
AEO agencies at a glance
Here is how the agencies in this list compare on focus, services, and where they operate. Each cell reflects only what the agency states about its own work.
| Agency | Best for | Core services | Regional focus |
|---|---|---|---|
| XQL Group | B2B SaaS, software, IT outsourcing, cybersecurity, product design | Strategy-first AEO, fractional CMO, structured content, schema, thought leadership | Global |
| Omnius | B2B SaaS and Fintech | Research-driven 22-point AEO protocol, Atomic AGI tracking, citation engineering | Europe |
| Contently Strategic Services | Enterprise and content-rich B2B | LLM Optimization Blueprint, schema engineering, entity audits, content production at scale | Not stated |
| NP Digital | Large e-commerce and SaaS | Entity-first optimization, entity consolidation, knowledge panel and schema audits, digital PR | Not stated |
| NoGood | High-growth B2B tech startups | End-to-end AEO sprints, LLM citation tracking, schema rollouts, content-gap dashboards | US (New York) |
| Brainlabs | Large brands and global advertisers | AI Search Lab, log-file analysis, structured-data sprints, AI-overview monitoring | Global |
| Found | Multi-channel brands | Everysearch methodology, Luminr platform, AI visibility analytics | UK (London) |
| Zen Media | B2B brands using PR | Brand AI Visibility Index, AEO plus PR outreach, share-of-voice tracking | Not stated |
| iQuanti | Finance, banking, insurance, regulated sectors | AEO Accelerator program, knowledge-graph cleanup, FAQ optimization, authoritative mentions | Not stated |
| Passion Digital | Mid-market companies | AI SEO and GEO, predictive forecasting, automated prompt creation | UK |
| Single Grain | Omnichannel and direct-to-consumer brands | Answer Everywhere Optimization across web, social, voice, and e-commerce | Not stated |
Best Global AEO Agencies for B2B Brands in 2025
1. XQL Group — Strategy-First AEO for B2B Tech & SaaS
XQL Group is a B2B-focused marketing agency and fractional CMO consultancy that has quickly become a leader in AEO for high-tech service providers. Specializing in B2B SaaS, software development firms, IT outsourcing companies, cybersecurity vendors, and digital product design agencies, XQL Group brings a strategy-first approach to answer optimization. The firm is led by veteran marketers who bridge C-level strategy and execution — a true fractional CMO model — ensuring that AEO tactics align with broader growth goals. XQL's track record in B2B marketing is substantial: across 9+ years and 60+ B2B tech companies, it has generated more than $30M in CRM-tracked, marketing-led revenue, and roughly 80% of the content it produces earns citations in AI Search engines like ChatGPT and Perplexity. For example, the agency has delivered a 2.4x increase in organic traffic in nine months and a 133% jump in qualified leads in one quarter for a tech services client by blending technical SEO with answer-focused content. Companies working with XQL Group benefit from its emphasis on structured content, schema markup, and authoritative thought leadership to ensure their brand is the one AI assistants recommend. If you are a B2B tech company looking to dominate ChatGPT, Gemini, or Copilot results, XQL Group offers the strategic insight — and the results — to make it happen.
- Focus: B2B SaaS, software development, IT outsourcing, cybersecurity, and product design firms.
- Model: strategy-first AEO run on a fractional CMO basis, with tactics tied to growth goals.
- Method: structured content, schema markup, and authoritative thought leadership.
- Track record: 9+ years and 60+ B2B tech companies, $30M+ in CRM-tracked revenue, and roughly 80% of content cited in engines like ChatGPT and Perplexity.
2. Omnius — Research-Driven AEO for B2B SaaS & Fintech
While most agencies jumped on the AEO bandwagon driven by market hype, Omnius took a fundamentally different approach. This European-based AEO and SEO agency invested in understanding what actually works through rigorous research, proprietary experiments, and analysis of large datasets spanning 10+ years of B2B SEO expertise. The result is a science-backed AEO methodology designed for SaaS and Fintech companies navigating the shift to multi-channel search. What sets Omnius apart is its proprietary "Atomic AGI" tool — an in-house AI search tracking and analytics platform developed in early 2024 that provides near real-time LLM data analysis and predictive citation insights, positioning them as one of the few agencies with true proprietary technology for measuring AI search performance.
Their 22-point AEO protocol covers everything from AI crawler optimization and schema markup to citation engineering and cross-platform content syndication, with particular emphasis on ChatGPT visibility optimization. Omnius exclusively partners with B2B SaaS and Fintech companies, onboarding just 8 clients per year to ensure deep integration and quality execution. Notable achievements include helping AI startup Text Cortex grow from 0 to 2.73 million organic clicks in 13 months, and helping AuthoredUp achieve 64% higher conversions with 110% organic growth in six months.
- Focus: B2B SaaS and Fintech only, capped at 8 clients per year.
- Method: research-backed 22-point AEO protocol plus the proprietary Atomic AGI search-tracking tool.
- Results: Text Cortex grew from 0 to 2.73 million organic clicks in 13 months; AuthoredUp saw 64% higher conversions and 110% organic growth in six months.
3. Contently Strategic Services — Enterprise AEO at Scale
Known for its content marketing platform, Contently also operates a Strategic Services arm that delivers full-funnel AEO solutions for large organizations. Ideal for enterprise and content-rich B2B brands, Contently's team brings formidable content ops experience to the table. Their proprietary "LLM Optimization Blueprint™" covers everything from schema engineering and entity audits to conversational prompt testing. Uniquely, Contently can tap into a network of 160,000+ vetted freelance creators to rapidly produce or refine content when an AI citation gap is identified — a major advantage for scaling AEO efforts. A hallmark achievement in 2025 was a mid-market SaaS client who implemented Contently's AEO blueprint and saw a 42% spike in AI-generated referral traffic within just 30 days, showcasing the agency's ability to turn AEO theory into immediate, board-level KPIs.
- Focus: enterprise and content-rich B2B organizations.
- Method: the LLM Optimization Blueprint, covering schema engineering, entity audits, and conversational prompt testing.
- Scale: a network of 160,000+ vetted freelance creators to close content gaps fast.
- Result: a mid-market SaaS client saw a 42% rise in AI-generated referral traffic within 30 days.
4. NP Digital — Entity-Focused Approach for SaaS and E-Commerce
NP Digital, the agency led by marketing thought leader Neil Patel, has expanded its renowned SEO services into the realm of AEO with a focus on entity-first optimization. Ideal for large e-commerce and SaaS companies, NP Digital's AI Search Optimization practice emphasizes entity consolidation — making sure your brand's information is consistent and highly credible across the web so that LLMs see it as a trusted source. This often involves auditing knowledge panels, wikis, schema, and digital PR to align all signals to one canonical brand entity. NP Digital frames AEO as the missing link between traditional SEO and conversion rate optimization, underscoring that capturing AI-driven recommendations can directly impact conversions. Clients benefit from NP Digital's extensive experience in SEO content combined with new AI insights, ensuring a fintech or SaaS brand shows up as a high-confidence source in ChatGPT and Google's Gemini answers.
- Focus: large e-commerce and SaaS companies.
- Method: entity-first optimization and entity consolidation to a single canonical brand entity.
- Tactics: auditing knowledge panels, wikis, schema, and digital PR so signals align across the web.
- Framing: AEO as the link between traditional SEO and conversion rate optimization.
5. NoGood — Growth Marketing Experts Turned AEO Specialists
NoGood is a New York-based growth marketing agency that made a name driving growth for VC-backed startups and scale-ups, and in 2025 it launched a dedicated Answer Engine Optimization service to serve that client base. Ideal for high-growth B2B tech startups, NoGood offers end-to-end AEO sprints that include LLM citation tracking, schema markup rollouts, and custom dashboards to identify content gaps in AI answers. The firm's innovative work has not gone unnoticed — Adweek has listed NoGood among America's fastest-growing agencies for three years running. In practice, NoGood brings a rapid experimentation ethos to AEO, much as it does to growth hacking, with agile implementation and performance tracking that ties AI mentions back to traffic and leads.
- Focus: high-growth B2B tech startups and VC-backed scale-ups.
- Method: end-to-end AEO sprints with LLM citation tracking, schema rollouts, and content-gap dashboards.
- Approach: rapid experimentation that ties AI mentions back to traffic and leads.
- Recognition: named by Adweek among America's fastest-growing agencies three years running.
6. Brainlabs — AI Search Lab for Big-Brand Visibility
Brainlabs is a global performance marketing agency known for its data-driven approach, now channeling that expertise into an "AI Search Lab" focused on AEO for major advertisers and enterprises. Ideal for large brands and global advertisers, Brainlabs brings a technical toolkit to answer optimization. Their AI Search Lab team conducts log-file analysis, runs structured-data sprints, and scrapes AI overview results to monitor where clients appear. Brainlabs has developed a new playbook to help companies maintain share-of-voice as AI search grows, leveraging their expertise in PPC and SEO and shifting it to AEO tactics. If you are an enterprise worried about losing traffic to AI answers, Brainlabs offers a highly analytical approach to ensure your brand stays recommended by the algorithms.
- Focus: large brands and global advertisers.
- Method: an AI Search Lab running log-file analysis, structured-data sprints, and AI-overview scraping.
- Goal: a playbook to hold share-of-voice as AI search grows, built on its PPC and SEO expertise.
7. Found — Everysearch™ Methodology and AI Visibility Tech
London-based Found takes a tech-driven approach to AEO, making it ideal for multi-channel brands and those seeking an innovative edge. This agency invested over £1 million in a proprietary platform called Luminr to map the entire searchable web, including not just traditional search engines but AI assistants and social search feeds. Found's "Everysearch™" methodology blends classic SEO with AI visibility analytics, identifying which content pieces are already trusted by answer engines and doubling down on those. In other words, Found prioritizes content that AI models frequently cite, and uses that insight to guide content strategy and optimization — a strong fit for companies that operate across channels and need a unified search and AI strategy.
- Focus: multi-channel brands needing a unified search and AI strategy.
- Technology: Luminr, a proprietary platform with over 1 million pounds invested, mapping search engines, AI assistants, and social search.
- Method: the Everysearch methodology, which finds content already trusted by answer engines and doubles down on it.
8. Zen Media — B2B PR Meets AI Answer Visibility
Zen Media specializes in B2B marketing and PR, and it has carved out a niche in AEO through its "Brand AI Visibility Index (BAIV)" framework. This framework measures how often a B2B brand shows up in high-value AI-generated answers across different engines and question topics. Zen Media's approach combines the storytelling and buzz generation of PR with the data-driven tactics of AEO. By quantifying share-of-voice in AI answers, Zen Media identifies gaps and opportunities for clients to increase their presence, feeding those insights directly into content creation and PR outreach. The result is a virtuous cycle: more authoritative mentions online lead to higher BAIV scores, which then lead to even more AI exposure.
- Focus: B2B brands that pair PR with AEO.
- Framework: the Brand AI Visibility Index, measuring how often a brand appears in AI answers across engines and topics.
- Method: quantify share-of-voice, find gaps, then feed insights into content and PR outreach.
9. iQuanti — Analytics-First AEO for Finance and Regulated Industries
iQuanti is a digital consultancy with strong analytics and SEO roots, now applying that expertise to AEO challenges in finance, banking, insurance, and other regulated sectors. These industries often have complex compliance needs and rely on trust — making AEO both critical and tricky. iQuanti's research has revealed that in AI-generated answers, an entity's authority can outweigh sheer backlink volume in importance. Armed with such insights, the agency launched an AEO Accelerator program to help banks and insurers audit and boost their AI visibility. This typically involves cleaning up how a company's information appears in knowledge graphs, optimizing FAQs, and securing authoritative mentions in trusted outlets.
- Focus: finance, banking, insurance, and other regulated sectors.
- Roots: an analytics and SEO consultancy applying that depth to AEO.
- Program: an AEO Accelerator covering knowledge-graph cleanup, FAQ optimization, and authoritative mentions.
- Insight: in AI answers, entity authority can outweigh sheer backlink volume.
10. Passion Digital — AI-First SEO for Mid-Market Companies
Passion Digital is a boutique agency from the UK that focuses on AI-driven SEO for mid-market brands. Their dedicated AI SEO and GEO (Generative Engine Optimization) team works on predictive forecasting and automated prompt creation to ensure clients' content stays visible in ChatGPT, Google's AI results, Microsoft's Copilot, and more. This adaptive approach is well-suited for mid-sized B2B companies that need to maximize impact with limited budgets. Passion Digital's credibility is bolstered by its accolades: it is a Drum-recommended agency and a 2025 Google Premier Partner. Clients find in Passion a collaborative partner that combines classic SEO expertise with an AI-first mindset, ensuring their brand is not left behind as search evolves.
- Focus: mid-market B2B companies working with limited budgets.
- Method: a dedicated AI SEO and GEO team using predictive forecasting and automated prompt creation.
- Coverage: visibility across ChatGPT, Google's AI results, Microsoft's Copilot, and more.
- Recognition: a Drum-recommended agency and 2025 Google Premier Partner.
11. Single Grain — "Answer Everywhere" Optimization for Omnichannel Brands
Single Grain, led by marketer Eric Siu, has taken a holistic approach to AEO with what it calls "Answer Everywhere Optimization (AEvO)." This blends AEO tactics with strategies for visibility on social search, voice assistants, and e-commerce platforms, recognizing that today's buyers ask questions in many places beyond web search. Single Grain is an ideal partner for omnichannel brands and direct-to-consumer businesses that want a unified strategy across all digital touchpoints. With an emphasis on measurement and ROI, Single Grain ensures that being everywhere in answers translates into real business outcomes.
- Focus: omnichannel and direct-to-consumer brands wanting one cross-channel strategy.
- Method: Answer Everywhere Optimization, extending AEO across social search, voice assistants, and e-commerce.
- Emphasis: measurement and ROI, so visibility maps to business outcomes.
Frequently asked questions
What is an AEO agency?
An AEO agency optimizes your content and online presence so AI answer engines like ChatGPT, Gemini, and Perplexity understand, trust, and recommend your brand. The work goes beyond ranking on search results. It shapes how models represent you in their answers, using structured content, schema, entity consistency, and credible citations.
How is AEO different from traditional SEO?
SEO helps search engines discover, index, and rank your pages. AEO controls how AI models represent your brand once they ingest that content. The two are complementary, not competing. Technical SEO still decides whether models can find your pages, while AEO decides whether you become the answer they cite. Strong AEO sits on a solid SEO foundation.
How do I get my brand cited by ChatGPT and other LLMs?
Make your information easy for models to parse and trust. That means structured, answer-focused content, schema markup such as FAQ and how-to, and a consistent brand entity across the web. Earning credible citations and authoritative mentions also helps, since AI models tend to surface sources they see as trustworthy and well-referenced.
What does an AEO engagement typically include?
Most engagements combine an audit, technical work, and content. Expect entity and knowledge-graph cleanup, schema engineering, answer-focused content production, and citation tracking across AI engines. Many agencies add dashboards to monitor where you appear in AI answers and to spot content gaps. Scope varies, so confirm what each agency measures and reports.
Can I measure AEO performance?
Yes. Agencies track how often your brand appears in AI-generated answers, which queries trigger a mention, and how that ties back to traffic and leads. Some use proprietary tools or visibility indexes for near real-time monitoring. Ask any agency how it measures AI citations and how it connects those mentions to pipeline and revenue.
How do I choose the right AEO agency for B2B?
Match the agency to your sector, company size, and goals. Some specialize in B2B SaaS or fintech, others in enterprise, regulated industries, or mid-market budgets. Review their method, the tools they use, and how they report results. Favor evidence of AI citations and revenue impact over broad claims, and confirm they understand your buyers.
What is GEO, and how does it relate to AEO?
GEO stands for Generative Engine Optimization, the practice of optimizing content for generative AI results such as Google's AI overviews and Copilot. In practice GEO and AEO overlap heavily. Both aim to make your brand the answer AI systems surface. Some agencies use the terms interchangeably, so ask which engines and answer formats a given program covers.
Is AEO worth it for B2B companies now?
It is increasingly hard to skip. A growing share of queries end with an AI-generated response, and buyers act on those answers. If a prospect asks an AI assistant for the best vendor in your category and your brand is absent, you miss that moment entirely. Building AEO on top of SEO keeps you visible as discovery shifts from links to answers.
The Future-Proofing Imperative for B2B Marketing
As these examples show, Answer Engine Optimization is no longer a speculative trend — it is here now, and it is delivering tangible results. From B2B SaaS startups to global IT services firms, businesses are seeing that appearing in AI-driven answers can boost traffic, lead quality, and brand authority in ways traditional SEO alone cannot. Crucially, AEO is becoming a must-have to future-proof digital visibility for B2B companies. We are rapidly approaching a point where a CTO or CMO asking an AI assistant for "the best cybersecurity solution" or "top product design agency for fintech" may trust the answer they hear or see without ever clicking a website. If your company is not in that answer set, you simply do not exist in that crucial moment of the buyer's journey.
The agencies listed above are at the forefront of ensuring brands do exist in those moments, by combining technical excellence with strategic marketing insight. They illustrate how embracing AEO — alongside a solid traditional SEO foundation — can keep a brand present and persuasive across the evolving landscape of chatbots, voice assistants, and AI search tools. Whether you are a Fortune 100 enterprise or an ambitious B2B SaaS scale-up, 2025 is the year to embed AEO into your marketing strategy and even your quarterly OKRs. Doing so means you are not just optimizing for keywords, but for the conversations and questions your target clients are engaging in. In a business environment where AI is rewriting the rules of discovery, Answer Engine Optimization is the key to staying relevant, competitive, and visible. The companies that act now will be the ones that thrive as the search landscape shifts from links to answers.
Instead of fighting for a spot on the first page of links, the goal now is to be the answer itself — the brand AI assistants understand, trust, and recommend. — Danylo Fedirko, Founder, XQL Group


